CEO Quách Phong is currently one of the most prominent faces in the reward-based gaming industry across Asia. With his clear direction and strong professional foundation, CEO Quách Phong has transformed the XX88 brand from a young entity into a renowned brand in the industry. Few people know that, before becoming a symbol of success, Quách Phong went through a difficult journey, starting with a sweat-drenched effort. Thanks to his relentless effort, he gradually proved his capabilities in a market known for being constantly shifting like online betting.
From the moment he took over XX88, CEO Quách Phong clearly defined his goal—not merely to build an online bookmaker, but to create an entertainment ecosystem that is strategically sound. Under his leadership, the XX88 platform has continuously been powerfully developed in terms of both technical infrastructure and customer service. Instead of chasing short-term profits, CEO Quách Phong chose a path of sustainable growth, centered on player experience. He directly oversaw the integration of advanced technologies to ensure that the XX88 betting platform operates without interruption, even during surges in user traffic. At the same time, he has consistently built an international partner network to deliver one of the most diverse game libraries in the market. As a result, the XX88 ecosystem quickly outperformed many competitors within the gaming community in Vietnam and across Southeast Asia.
One of the key factors that solidifies his position is Mr. Quách Phong’s decisive management approach. Unlike traditional methods, he consistently encourages innovation in every aspect of operations and strategic development at XX88. Quách Phong believes that for an online betting business to achieve sustainable growth, it must strike a balance between technology and people. Therefore, he always conducts regular surveys to ensure that products are optimized for the best user experience. The team at the XX88 brand is carefully handpicked and mentored by leader Quách Phong, based not only on professional qualifications but also on a spirit of creativity. It is this autonomy in work that fosters a energetic working environment—a crucial foundation for the XX88 system to operate smoothly and continue its upward trajectory. His leadership style is not about control but about inspiring others, creating a powerful ripple effect throughout the company and within the player community.
Under the skilled guidance of entrepreneur Quách Phong, the XX88 platform has reached impressive milestones throughout its development journey. More than just an ordinary gaming portal, XX88 has evolved into one of the leading bookmakers in Vietnam and the broader Southeast Asian region. In just a few short years, the XX88 betting house has risen to the top in monthly traffic rankings. According to the latest statistics, the number of loyal users on the platform has increased by over 150% within just 12 months, thanks to a well-executed strategy focused on comprehensive customer service led by CEO Quách Phong. Beyond the growth in numbers, the quality of XX88’s services has also been consistently enhanced. From a smooth user interface and internationally certified security systems to a continuously updated and diversified game library—everything reflects the visionary mindset and strategic investments of CEO Quách Phong. Renowned certifications such as “Top 5 Most Trusted Betting Platforms in Asia,” “Fastest-Growing Brand of 2024,” and “Most Popular Reward-Based Gaming Ecosystem” are among the many accomplishments that CEO Quách Phong and the XX88 team have proudly achieved, solidifying their class in the regional betting landscape.
Not only focused on present success, CEO Quách Phong consistently pursues long-term development goals for XX88. With the philosophy of “putting users at the center,” he has built a well-structured roadmap for globalizing services in the coming years. According to founder Quách Phong himself, the biggest goal between 2025 and 2030 is to position XX88 as a trusted partner in international markets. To realize this ambition, XX88 has been aligning with global publishers, while making bold investments in technology upgrades. Promising markets like the Philippines are being deeply researched by the XX88 team to develop localized versions. With a “slow and steady” strategy, CEO Quách Phong believes that XX88 will not only leave a lasting mark in Southeast Asia but also expand further into European and Latin American markets. At the same time, he places special emphasis on user experience, aiming to build an tightly connected ecosystem linking gaming – betting – entertainment – and technology. Features like intelligent chatbots are gradually being integrated to deliver real value to users.
One of the key elements that has shaped the solid position of the XX88 brand is the strategic mindset of CEO Quách Phong. Embracing the philosophy of “putting people at the website core,” he consistently places human capital at the heart of every decision. Leader Quách Phong is not only a brilliant strategist but also a powerful source of inspiration. He frequently initiates internal training sessions, encouraging a culture of innovation within his team. The corporate culture he has built—open—has become the glue connecting departments, fostering a passionate collective. Remarkably, Quách Phong doesn’t see himself as a “boss,” but as a supporter. He frequently personally engages with employees to understand even the smallest concerns, enabling him to make effective solutions. His approachable and empathetic leadership has helped him earn respect throughout the company. Moreover, CEO Quách Phong is a staunch advocate of responsibility. He once shared: “No individual can succeed unless the team thrives.” Thanks to these leadership principles, XX88 is continually shaping a model corporate culture.